The WOW FACTOR is hard to define but you know it when you see it. It's that something extra that grabs your eye and attention. Going beyond good design and copy, it can be extra heavy printing stock, spot UV coating, silver metallic ink or colored metallic effects that are not commonly used by everyone. By using these techniques you can create a card has a much better chance of getting noticed.
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SPOT UV COATING
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Spot UV coating is a great option for giving your printed piece the WOW FACTOR! As the name suggests, a Spot UV is applied to chosen areas of a printed card. This has the effect of highlighting and drawing attention to that part of the design, but it also provides the additional visual stimulus of having varied textures on a single printed surface. The Spot UV technique is achieved by applying a UV gloss spot varnish on top of clay coated paper. This achieves maximum contrast between the highly reflective shiny UV coating and the more light-absorbing clay coated finish, which creates a striking first impression. Spot UV can add a lot of interest, and can identify the printing as a premium piece of sales and marketing literature in the perception of the reader. (Click on item you are interested in for pricing)
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MATTE / DULL COATING
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Matte/Dull coating is available on all jobs printed on 14 or 16 Pt card stock. Matte coating creates a flat smooth look that reflects less light than glossy coatings. It removes the glare and is very effective over type. Use matte coating for a more subtle, quiet effect. (Click on item you are interested in for pricing)
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WOW FACTOR using 14 or 16 Point Stock
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Our standard card stock is 14 point and while other printers only offer 10 or 12 point stocks, we offer you only the best for the same price. Our HEAVY 14 POINT card stock is best used for Business Cards, Postcards, Web Postcards, Rack Cards, Club cards, Greeting Cards, Rolladex Cards, Bookmarks, and Doorhangers. To add the extra WOW FACTOR!!! we have also made available EXTRA HEAVY 16 POINT card stock as a FREE UPGRADE on all card stock items just for the asking. This heavier stock can also be used for 8.5 X 11, 8.5 X 14 sheets, 11 X 17 4 Page Brochures and Presentation Folders. It is the heaviest in the industry. (Click on item you are interested in for pricing)
Samples are available - just fill out our request form.
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COLORED METALLICS
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By combining metallic silver ink which is made with microscopic bits of aluminum and adding standard 4 color process color combinations you can make metallic gold, bronze, brass and about 600 other color combinations to create spectacular metallic effects. If you think this process is very expensive - you'd be wrong. Click here for prices. Make your printed cards stand out from the crowd with these colored metallics that create dynamic effects and help generate a must-have appeal.
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SILVER METALLIC INK (PMS 877)
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Metallic Silver ink is added to our standard four color process. Our exclusive 5 color process is available on most of our 14Pt and 16 Pt card products. Check the product you are interested in to see if available. This will certainly create create a unique look and give your sales and marketing literature the edge you need to get noticed. (Click on item you are interested in for pricing)
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