Monthly Archives: October 2013

HOW TO FIND THE BEST ONLINE FULL COLOR PRINTING SERVICE

You can save quite a lot of money buying your companies advertising, sales and marketing literature online. By combining your job with other common jobs and sharing the cost of a gang run you only pay for the amount of real estate on the press you use. This benefits you but be sure you are getting quality as well as price.There are over 3 million printer sites on the internet. They are all fighting for your business. Some are excellent and some are scams and thieves. Most are average and will get the job done. Even if you narrow down your search and google on one of the most popular search terms “cheap business cards”, you will find over 700,000 responses. Finding the best one for your need can be a challenge.When you have an important deadline for a trade show or need to send out cards or flyers for a direct marketing campaign, your reputation is at stake. Here are some tips that may help you become a hero by getting the biggest bang for your buck- quality as well as price.Of course, every search term has the pay per click ads at the top and along the side of the page. The companies with the top positions in the paid areas are not always the best deal. Positioning on these pages are determined by auction. The company that pays the most gets the best spots. These positions have nothing to do with quality or service. They merely represent the companies with the biggest budgets for that spot at that time of day, week or month. Every few minutes or hours they move around and change positions until their daily budgets run out.Most experienced search engine users prefer using the organic listed sites directly below the sponsored area. To get and maintain good organic positioning, these companies have to work really hard over a long period of time and that’s a plus but it’s no guarantee that they are the best value. You need to also be aware that some of these companies are the same site under multiple names. When you click on these sites, they all look and work the same and their pricing is the same too. The only change is their name and logo on the top. You may think you made a better choice by choosing one over the other and that’s their strategy. They are just clones trying to keep the individual quality cheaper printer from getting discovered.

Most of us are suckers for the lowest prince. But the lowest price is often not the best value. For example, when you order the house wine in most restaurants it’s generally the cheapest. The truth is the restaurant makes the most profit from the house wine. For some people who are looking only for the cheapest price and don’t care about quality and value, this is just fine. They got what they paid for. Would you order it if you were entertaining an important client you wanted to impress? Probably not. Be sure to look for that commercial printer who offers quality, service and price.

For free samples and more information about quality full color printing, go to Color Printing Pros: http://www.colorprintingpros.com or call 800.598.1841 or 818.735.0385.

COLOR PRINTING PROS saves you money, and offers CHEAP TRADE PRICES while still offering SERVICE and QUALITY. You supply the files and we will do the rest.

LENTICULAR CARDS ARE THE MOST UNIQUE AND EFFECTIVE PROMOTIONAL PRODUCT

Lenticular cards such as business cards and postcards are very effective promotional products. Research has shown that 3D and 4D pictures attract more attention 6.5 times more than ordinary flat pictures. People will stop and examine these objects for a long time. Many will save them as souvenirs to show others. Rarely are they thrown in trash like ordinary cards. Isn’t that what you want? This increased interest is more effective marketing than ordinary cards.
Lenticular cards are a new product that offers you dimensional print to deliver twice the message in the same print. This card is a Lenticular product that allows you to have two or three different pictures in one. You take your images and create a swapping effect, each image vanishing and then reappearing from one to another as you move it up and down. There is a backing that can also be printed in normal 4 color process. Total thickness with both plastic LenTek viewer and backing is 21pt.  Only the front side will have the lenticular effect. Your images will transition from one to another as you move the card up and down. Right now these cards have only a vertical transition or flip. Need information as to how to create a lenticular card, there is a help page for you.

Consumers are bombarded with marketing messages every single day. From the often annoying ads that they see on TV to billboards on the side of the road to the banner ads that are present on virtually every website, consumers are constantly being told to buy, buy, buy. As a result of this constant bombardment, consumers have to filter many of these messages to avoid being overloaded. Because they filter many marketing messages, companies that rely on generic marketing approaches are not going to be able to effectively reach consumers.

In order to bypass consumers’ marketing filter, your marketing needs to get their attention. By taking a unique approach that grabs their attention, they will turn off their filter and actually absorb what you have to say to them. The best way to get this crucial marketing edge is to set yourself apart with WOW factor effects. By using WOW factor effects like a lenticular 3D card, you can rise above your competitors and grab the attention of your potential customers.